I’d like to use this blog post to do three things:
- State the obvious
- Preach to the choir while dancing on my soapbox
- Host a love fest
The issue is book covers. Some will argue that I am “beating a dead horse.” But this horse is still very much alive – and pulling a lot of weight. So here goes...
STATING THE OBVIOUS
It’s a cliché, but true – people do judge books by their covers. This is especially true of young people who, in the age of Instagram and Facebook, are very image-focused. We all know book covers are our greatest sales tool. I believe book jackets are the single greatest determining factor of whether a kid will, or won’t, pick up a book. And when it comes to books featuring diversity characters and content, I believe a jacket’s power is doubly important in a book’s impact on readers – and in a book’s sales success.
